Tuesday, September 08, 2009

Rolls Royce Ghost




Rolls Royce Limited was created over a famous lunch brokered by Henry Edmunds in May 1904 at the Midlands Hotel in Manchester. Edmunds brought together Henry Royce, a successful engineer and Charles Rolls, the owner of one of the worlds first car dealerships.

The meeting led to an agreement that Rolls would exclusively sell as many cars as Royce could produce. The marque launched in 1904 following the verbal agreement made in May although a formal agreement was not signed between the two until December.



C.S. Rolls & Co were the sole agents for a series of two, three, four and six cylinder cars that broke the mould for engineering and craftsmanship. By 1907 Royce had created the first Silver Ghost, a car of legendary smoothness that completed a 14,371-mile virtually non-stop run that led a journalist at the prestigious publication Autocar to call it 'the best car in the world'.


Fast forward to the Paris motor show, 2006: Rolls-Royce announced that work had begun on a new model series. The new car would be in production and on sale by the turn of the decade. The only other facts confirmed at that stage were that it would be smaller than the Phantom saloon and priced somewhere between EUR200,000 and EUR300,000 before tax. Speculation about its style and specification began almost immediately...



Little was seen of the new car, codenamed RR4, until the spring of 2008, when Rolls-Royce released the first official sketches. As sightings of secret development models on the road increased, Rolls-Royce Motor Cars unveiled 200EX, the experimental forerunner to Ghost, at the Geneva motor show in March 2009. An instant hit, 200EX bore the trademark Rolls-Royce design cues but in altogether more compelling fashion. It was a clear statement of intent.



Inside, Ghost is refined and cosseting. Entering and exiting is both effortless and graceful - the low sill height means you step 'onto' rather than 'into' Ghost. The unique rear-hinged coach doors open to 83 degrees adding an extra sense of theatre for the rear passengers.

Once inside, you are greeted by a simple yet contemporary interior with large expanses of soft full grain leather, natural wood veneers and Blenheim wool carpets. The cashmere-blend roof lining adds to the sense of openness and space, enhanced by the optional Panorama sunroof.



"Ghost is one of the most revered names in automotive industry," said Chief Executive Officer, Tom Purves. "It evokes images of adventure and technical innovation. The first cars to bear the Ghost name were known not only for impressive dependability and refinement but also great flair and style."



All Rolls-Royce cars feature a Power in Reserve dial on the facia. It's a reminder that there is always power to spare in the V12 engines - at 70mph they use less than 10 percent of available power. Delivering 75% of torque at just 1,000rpm, working in perfect balance with the automatic gearbox, the acceleration is so smooth it feels like you are in an infinite first gear. This effortless power, combined with our unique dynamic chassis and cutting-edge suspension creates the famous Rolls-Royce 'magic carpet ride'.




Powered by a new twin turbo 6.6-litre V12 engine, it is virtually silent, with 80% of its torque available from idle. Coupled with the 8-speed ZF gearbox it accelerates from 0-62 mph in just 4.9 seconds and has a governed top-speed of 155 mph.



The V12 engine remains whisper-quiet even when accelerating - Ghost's occupants will only notice the scenery pass at a quicker rate. Engineered to grip the road at all times, it creates a more dynamic drive for the owner who occasionally takes the wheel.